The tourism market in Alaska is extremely competitive. Two critical factors are the shortness of the tourism season and the large number of players in the market. The majority of Alaskan lodgings, guide services, transportation and other services are family run operations with limited marketing budgets.

Because the market is so fractured among so many competitors it is critical that your website stand out in the crowd. Time and time again, when people are asked why they decided to go with a particular provider, they mention the quality of the company's website.

Six or seven years ago it was enough just to have a presence online. Now it's assumed that you have a site and the focus is on the quality of the site's design, navigation, messaging, conversion to sales, and of course the amount of traffic that is being directed to your site.

It's easy to feel that your site is good enough and you can't afford to develop it further. But if your business is not already the leader in your field, then you have to ask yourself - "can I afford to let my website languish while the competition moves forward?"

Take a look at the case studies to see how I have created sites that stand out in the crowd.

Here are a few case studies of recent Alaskan tourism sites. Click on a thumbnail for more information and screenshots.

Trek Alaska

There are many Alaskan trekking and guiding sites online, but this one stands out..

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Caribou Hotel

A site re-design for this Glennallen hotel including all new photography.

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Alaska Tent & Tarp

Makers of the famous Arctic Oven - the site of this Alaskan institution gets a total make-over.

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Whitewater Adventures

One of the top rafting outfitters on Colorado's Arkansas River got a complete make-over.

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Dukes 8th Avenue Hotel

A well known Anchorage hotel wanted to upgrade their website to match their newly remodeled suites.

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Sprucewood Lodge

A site re-design for a unique Kenai Peninsula that creates a feeling of rustic elegance.

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Trail Ridge Air

The charter business in Alaska is super competitive. The client needed to showcase what makes them a cut above with a website to match.

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Nova River Rafting

One of the leading river rafting outfitter and guide services in Alaska wanted a fresh look and more photos.

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Wrangell-St. Elias Park

A brand new site that serves as a companion to the guide book published by Falcon Guides.

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Westwind Guide Service

Guide Tony Lee wanted to do a total make-over on his hunting guide site with an emphasis on photos.

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BAMF Boats

An Alaskan boat maker wanted a site to showcase his new boat building business.

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