Many websites contain vast amounts of information, but most people only view 2-5 pages of a site regardless of how well the site is designed. So it's crucial that the visitor can find the most important information very quickly and easily with no hunting around the site.
Trek Alaska offers a wide variety of trips so the design of the site had to make it easy to identify those that match the persons interest and abilities.
The trip overview page is organized by level of difficulty. A visitor can quickly scan all the trips and see trip length, dates and cost, thus easily isolating those trips that match their interest. This page gives the visitor a lot of useful information just one click away from the home page.
Each trip overview contains multiple links to a detail page for each respective trip.
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